by Heather Sawtelle | Mar 29, 2016 | Technology |
Have you ever created a video on Instagram, hoping, wishing, and dreaming that you could make one that lasts longer than just 15 measly seconds?! Well, you’re not alone! Instagram just announced today that they will be rolling out a feature which allows you to create...
by Heather Sawtelle | Mar 23, 2016 | Uncategorized |
Let’s face it: Social media marketing can be tricky at times. First, you need to grapple with the latest social media algorithm changes so that your posts reach the right people at the right time (you can find out more about Facebook’s recent algorithm...
by Heather Sawtelle | Mar 17, 2016 | Technology |
What’s the DNA of your company, and how do you pitch it to your customers? Are you product-driven, or business (customer)-driven? And why is that important? Business Insider reports this week that Apple—the consummate product-driven company—is expected to announce a...
by Heather Sawtelle | Mar 10, 2016 | Uncategorized |
Yesterday, Pinterest released a new set of advertising management tools for small businesses that were only made available previously to Partners. The ad manager includes: bulk-editing features, ad purchase by credit card, and the ability to monitor and track the...
by Heather Sawtelle | Mar 2, 2016 | Facebook |
Over the last few weeks, we have seen BIG changes from Facebook in the way that businesses can now communicate with consumers. Just last week we discussed a recent change that allows businesses to send paid ad messages directly to consumers. However, I think it is...
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